I imagine something like this:

Lets say you are wrestler Bob. I am wrestler Dean. We have a common opponent named wrestler Chief.

Both Bob and Chief have beat Dean. Bob beat him in double OT, by a score of 2-1. IT was a very close match.

Chief had a tech fall on Dean. He beat Dean 15-0 and it only took him 1 min and 34 seconds to do it (you BIG bully you Chief!) Haha. This is not a close match. Chief is clearer a much better wrestler than Bob or Dean even though they both have beaten Dean. Since Chief's score shows that he is much better than Dean or Bob, then obviously Chief should be ranked ahead of both of them.

BTW, Dean has decided to take up tennis. Maybe Bob should to. ;-)

PS:

Scores exaggerated on purpose to help make the point.